The ad I chose is a Calvin Klein Jeans billboard in NY. The billboard shows a guy and a girl cuddling off to the left and a guy on the right just chillin. The billboard says "Good looking people buy our product. Didn't you see the guy on the right?" and "If you wear our jeans, women will have a sudden urge to stick their hands down your pants." Simply put, it is a "buy this and these cool things will happen to you" ad. By utilizing sexuality they can then make a profit.
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